The invite-only, iOS only voice-based app Clubhouse has now finally expanded to Android users. Being one of the most exclusive social media platforms, there’s no doubt people have been wondering when the app would become more inclusive. On May 9, 2021, the platform made an announcement that it will immediately start rolling out Clubhouse for Android.
Why did Clubhouse only make their app suitable for iOS initially?
Throughout their blog, Clubhouse reiterated the fact that they have “always taken a measured approach to growth.” Due to this, they decided to begin the app “on a single platform and have expanded gradually through an invite model.” With the app quickly growing in both numbers and popularity, Clubhouse discussed how the heavy load stressed their systems. This caused “widespread server outages and notification failures, and surpassing the limits of our early discovery algorithms.”
Why the expansion now?
The good thing about this period is that it has shown us how universal voice is as a medium. The same types of rooms that we saw forming last year in the U.S. quickly started forming in Japan, Brazil, and Nigeria. Farmers in rural Georgia have been making friends with entrepreneurs in Tanzania. Film clubs have formed in India. We’ve seen German debate rooms, Italian singalongs, and Middle Eastern quiz shows. We’ve seen firsthand what we’ve always believed—that the need to gather with other humans is universal. Throughout this period, we have felt the need to be cross-platform more strongly than ever.Paul, Rohan, and the clubhouse team
Having had time to see the positive progression and popularity of the application, Clubhouse welcoming Android users was an evident and long-awaited step.
Will the app stop being invite-only?
Though Clubhouse is in fact becoming gradually more inclusive for all users, the platform stated that as of now, it will “be continuing the waitlist and invite system.” They acknowledge that though their intention is expansion, they are dedicated to measuring the application’s growth.
Learn more about Clubhouse here.
Featured photo credit: Unsplash