It is rewarding to be a content creator. You get to make your own dream job by doing things that you are passionate about. Everything is in your own hands. You get to decide how you want to layout your projects according to the timeline that suits you the best. But let’s be real. It is also an immense amount of pressure to create content in a multi-billion dollar market of content creation. While you are trying to create videos, write scripts and stories, and organize a launch for your posts, there are other creators out there who might have already done the same you’re currently doing. To stay ahead of your competition you find this need to be exclusively creative and unique. There are few practices and tips for creators to avoid the “creator burnout,” which is basically exhausting yourself without any productivity.
Attention Content Creators Focus on Your Mental Health
The idea of constantly working and putting your hard work in content creating is definitely the way to go. It might be the only way you can get some stuff out there. But if you are experiencing a creative slump, also known as lacking of ideas, you might need to take a break. Content creator Gina Lucia, talks extensively about mental health for content creators in her article. “If we don’t take care of our mental health, we cannot share what we have to offer,” says Lucia.
Some of the ways that Lucia suggests keeping a journal to check-in on your mental health. Also, staying on top of any edits on your content after it’s published so you can keep following along with your audience’s response.
Taking care of your mental health includes organizing regular troll-blocking. Blocking comments and protecting your content from internet trollers to maintain a genuine audience and relative algorithm.
Give time to Your Hobbies
It is easy to get caught up with the work and forget about what helps you relax. As a content creator, your mind needs to creatively flow through many directions. Some creators prefer going back to some of their childhood hobbies which helps them take and get the “juices flowing.”
Reuse and Recycle Your Existing Content
It is not easy to constantly come up with fresh content. It is very common for creators to use their best content and refurbish them for a second upload. For instance, if you receive good traffic on one of your uploaded videos, you are open to use that idea and build on it. This is what creators on TikTok do after one of their videos go viral. You are allowed to build on one specific incident that helped you gain popularity. The key is to keep pushing content under the same topic until it burns out.
Change of Surroundings
This tip is most common and it usually comes in naturally for creators. If you are unable to think at your desk, change the setting by taking your computer outside or even on your kitchen floor! Changing your setting sounds easy but hard to remember when you feel under pressure.
Breathe, Meditate and Mingle
It is proven that meditation and yoga can boost self-confidence and creativity. Once you are able to get to a point where you can allow yourself to take a break and relax, try to meditate and let all the thoughts gather. If you are a social person who likes to absorb creative inspiration by talking to people, text a friend or reach out to your fellow content creators for a coffee.
These are some of the go-to tips from content creators who share the same struggle of overcoming a creative blockage. Every creator is different and you might find unique ways to boost your own creative process. The important part is to just “take it easy.”